CALL-IN CAMPAIGN HUB
A second instance of the SMS and email kits, rewritten around a single goal: get the customer on the phone. Same art, same compliance, new headlines, copy and CTAs. The Facebook and profile kits are unchanged and still live on the original hub.
What changed: every headline, body line and CTA. Scarcity and cart-abandonment language is gone (no “last call”, no “don't let it get cold”, no countdowns). In its place: a table is saved for you, and one short call picks your dates and finishes the booking. In SMS the number never doubles as the CTA wording — a text CTA sits on its own line with the number underneath.
Audience: send only to people who actually enquired and gave consent. The “your table is saved” promise is true for a lead who submitted the form; to a cold list it is a fabricated reservation.
Original hub (Facebook, profile, deck): bookncook-campaigns.pages.dev